Instagram is one of the most popular social media platforms in the world. With more than 1 billion monthly active users, it’s no surprise that Instagram has become an integral part of the eCommerce industry. In this article, we’ll show you how to boost your eCommerce sales using Instagram. What is Instagram? Instagram is a […]
Basic questions 1. How did you hear about the role? While seemingly innocuous, this question serves an important purpose. Your company is probably spending significant budget every year on employer branding, advertising and candidate attraction. It’s important to understand what is working! You need to know whether the messaging your company is investing in is […]
How Much Does It Cost To Hire A Ghostwriter? Well, you aren’t alone. This is a very popular question. Shopping for a writer is a bit like walking into a gallery with the hope of acquiring a special piece of art. As you peruse the beautiful paintings on the walls, you might just wonder about […]
Leadership Characteristics Why do we eagerly follow one person and not another? Why do certain people elicit a sense of loyalty and trust in us? Turns out effective leaders have specific qualities that make them good at what they do and inspire us. 1. Courageous There’s a reason courage is at the top of this […]
Which rebranding launch strategy is best for your brand’s next chapter? 4 core elements to point you in the right direction It’s true in life, and it’s true when rebranding: you only get one chance to make a first impression. So, if you’re planning to introduce your new brand to the world, you’re probably feeling […]
20+ Page-Turning White Paper Examples [Design Guide + White Paper Templates] There’s a reason why white papers are considered a marketing staple. When created right, white papers boost your authority, solve problems for your clients and stakeholders and act as powerful lead magnets . In this guide, you’ll learn how to create and write white […]
10 Ways to Make Your LinkedIn Profile Stand Out (2022 Guide) With more than 600 million users worldwide, LinkedIn is easily the largest professional network on the planet. If you’re serious about your career and professional advancement, you need a LinkedIn profile that’s optimized and up to date. Your LinkedIn profile is your chance to […]
Business Writing This handout explains principles in business writing that apply to many different situations, from applying for a job to communicating professionally within business relationships. While the examples that are discussed specifically are the application letter and cover letter, this handout also highlights strategies for effective business writing in general. Business writing refers to […]
How to motivate yourself to change Struggling to change in the ways we want to is a common human experience. Many of the practical steps required aren’t easy or fun. This makes motivation a challenge. No matter our excuses – not enough time, not enough energy, not enough money – we often say to ourselves […]
Bard College-Conservatory of Music (Annandale-On-Hudson, NY) Noted for top-tier performance faculty, incredibly talented students, and an administration headed by a legendary President, Bard is an intriguing option for an aspiring music major. For the student desiring both music and a rigorous academic major, this represents the ultimate option to immerse yourself in a culture where […]